Posted on: Wednesday, July 8th, 2015
Our CEO Mark Wright explains how a platform that organizes, connects, and interprets consumer-generated data can enable actionable marketing campaigns.
Posted on: Thursday, August 27th, 2015
Survival analysis can indicate what makes purchases happen—and these insights can help increase lifetime value (LTV).
Posted on: Wednesday, October 7th, 2015
We’re proud to announce that Targetbase has been selected by Modern Healthcare and Advertising Age as a 2015 Healthcare Marketing IMPACT Award Finalist.
Posted on: Wednesday, May 27th, 2015
VP of Retail Strategic Business Analytics Mike Grigsby’s latest book Marketing Analytics: A Practical Guide to Real Marketing Science will be available on June 28, 2015.