IRVING, TX (September 23, 2016) – Targetbase was presented with American Honda’s distinguished Premier Partner Award on September 13 in a ceremony hosted by President and CEO Toshiaki Mikoshiba in Torrance, Calif. Targetbase was one of 15 award recipients selected from a pool of more than 1,000 eligible suppliers based on excellence in quality, value, and customer service.


Targetbase of Irving, Texas, was honored for marketing strategy and consultation, and development and management of proprietary customer databases.


Targetbase President and CEO Mark Wright was thrilled to receive this prestigious award: “Thank you American Honda and congrats to the Honda team! It takes an army to run this business, and it all starts with great leadership. The Honda team is killing it this year with exceptional growth in 2016. This is a very big achievement, and the success we are achieving on Honda acts as the engine for the rest of this company.”


Premier Partner Award recipients play an important role in supporting Honda businesses and operations, including Honda and Acura automobiles, automobile engines and transmissions, Honda all-terrain vehicles, power equipment products, and general purpose engines.


“This outstanding group of Premier Partner Award recipients embodies Honda’s philosophy of exceeding customer expectations,” said Charles Harmon, American Honda’s senior manager of procurement and corporate services. “They are critical members of the extended Honda family, and we thank them for their dedication to exceptional quality and service.”


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About Targetbase
As a data-driven, strategic communications agency, we believe our clients become stronger when they leverage the wealth of information consumers provide every day. At Targetbase, we integrate technology, analytics, creative, and strategy to create a better consumer experience, which improves consumer engagement and drives a more profitable outcome for clients. Our agency is a part of the DAS Group of Companies. For more information, visit


About the DAS Group of Companies
The DAS Group of Companies, a division of Omnicom Group Inc. (NYSE: OMC), is a global group of marketing services companies. DAS includes over 200 companies in the following marketing disciplines: specialty, PR, healthcare, CRM, events, promotional marketing, branding, and research. Operating through a combination of networks and regional organizations, DAS serves international, regional, national, and local clients through more than 700 offices in 71 countries.


About Honda
Honda established operations in America in 1959 and now employs more than 40,000 associates in its North American sales, R&D, and manufacturing operations with total capital investment in North America exceeding $22 billion. Based on its longstanding commitment to “build products close to the customer,” Honda began building power sports products in America in 1979 and now operates 16 major manufacturing facilities in North America, producing a wide range of Honda and Acura automobiles, automobile engines and transmissions, Honda all-terrain vehicles, power equipment products, such as lawn mowers and mini-tillers, general purpose engines, and the HondaJet advanced light jet. Honda also operates 16 major research and development centers in the U.S. with the capacity to fully design, develop, and engineer many of the products Honda produces in North America.


Contact for information or questions about Targetbase:
Shannon Stapp
(972) 506-3856