Our story (The speed dating version)

 


Consumers are using technology more than ever before, and there’s a sea of data being produced. Brands understand the importance of collecting data, but are doing very little to action it. And there’s even more unused data available. Targetbase is ready to change this.

 

We fuel our creative experts with these insights. Then we design and develop solutions that enable us to create compelling experiences and smarter interactions.

 

Just because there’s an abundance of data out there to be collected doesn’t mean you need all of it. You only need the data you’re going to use. The key is connecting the data and using it to generate intelligence.


Intelligence tells us things like where the opportunities are to drive business impact, how a consumer engages with the brand, what their needs are, what channels to leverage, how the brand needs to respond to meet the consumer’s needs. We take that intelligence and put it to work. We fuel our creative experts with these insights. Then we design and develop solutions that enable us to create compelling experiences and smarter interactions.

 

It’s not enough to simply be present when a consumer engages with your brand. It’s about using the intelligence we’ve uncovered to be extremely relevant, and that relevance is different for each and every consumer. But rather than try and explain it, let’s see it in action. Let’s say you have intel on your customers. What can you do with it? First, you need to know what the consumer wants.

 

With Targetbase, clients no longer need to lose sleep trying to wrap their heads around technology and data. Instead, we focus them on connecting data—generating intelligence and applying it to the experience. It’s the secret to driving consumer engagements that drive behavior change and create measurable results. We’re ready to help. Targetbase.